The Goldberg Brothers

recumbentbob · 08-23-2011, 10:31 AM

The Goldberg Brothers - The Inventors of the Automobile Air Conditioner.

Here's a little factoid for automotive buffs or just to dazzle your
friends.

The four Goldberg brothers, Lowell, Norman, Hiram, and Max invented and developed the first automobile air-conditioner.

On July 17, 1938, the temperature in Detroit was 97 degrees.
The four brothers walked into old man Henry Ford's office and sweet-talked his secretary into telling him that four gentlemen were there with the most exciting innovation in the auto industry since the electric starter.

Henry was curious and invited them into his office. They refused and
instead asked that he come out to the parking lot to their car.
They persuaded him to get into the car, which was about 130 degrees, turned on the air conditioner, and cooled the car off immediately.

The old man got very excited and invited them back to the office, where he offered them $3 million for the patent.

The brothers refused, saying they would settle for $2 million, but they wanted the recognition by having a label, 'The Goldberg Air-Conditioner,' on the dashboard of each car in which it was installed.

Now old man Ford was more than just a little anti- Semitic, and there was no way he was going to put the Goldberg's name on two million Fords.
They haggled back and forth for about two hours and finally agreed on $4 million and that just their first names would be shown.

And so to this day, all Ford air conditioners show -- Lo, Norm, Hi, and Max -- on the controls.

anchornomad · 08-23-2011, 11:48 AM

Good One !

"The guy who invented the first wheel was an idiot, the guy who invented the other three, he was a genius."

Loafer · 08-23-2011, 11:53 AM

HELLLOOOOO Helllooooooooo heelllooooooooooooo

anchornomad · 08-23-2011, 12:43 PM

Got your attention anyways Gerry ! Two wheel genius ...... right ?

recumbentbob · 08-23-2011, 01:18 PM

Quote:

Originally Posted by AnchorNomad

Good One !

"The guy who invented the first wheel was an idiot, the guy who invented the other three, he was a genius."

Does this mean you can't ride a Unicycle?? :)

anchornomad · 08-23-2011, 04:06 PM

Now that is a toy ............. Scrap my last 2 posts ! You have a diddy bag full of goodies !! Keep up the good work in locating all the interesting items.

Loafer · 08-23-2011, 05:15 PM

Quote:

Originally Posted by recumbentbob

Quote:

Originally Posted by AnchorNomad

Good One !

"The guy who invented the first wheel was an idiot, the guy who invented the other three, he was a genius."

Does this mean you can't ride a Unicycle?? :)

As weird as that looks, it probably works...

**ringadingh** · 08-23-2011, 08:23 PM

That would be fun to try out!

AlabamaNomadRider · 08-24-2011, 11:50 PM

I always wondered how they came up with the name of the fan speeds for air conditioning.

That unicycle looks awesome.

08-23-2011, 10:31 AM	#1
recumbentbob Sr. Member Join Date: Mar 2009 Location: Newburgh IN Posts: 3,404	The Goldberg Brothers The Goldberg Brothers - The Inventors of the Automobile Air Conditioner. Here's a little factoid for automotive buffs or just to dazzle your friends. The four Goldberg brothers, Lowell, Norman, Hiram, and Max invented and developed the first automobile air-conditioner. On July 17, 1938, the temperature in Detroit was 97 degrees. The four brothers walked into old man Henry Ford's office and sweet-talked his secretary into telling him that four gentlemen were there with the most exciting innovation in the auto industry since the electric starter. Henry was curious and invited them into his office. They refused and instead asked that he come out to the parking lot to their car. They persuaded him to get into the car, which was about 130 degrees, turned on the air conditioner, and cooled the car off immediately. The old man got very excited and invited them back to the office, where he offered them $3 million for the patent. The brothers refused, saying they would settle for $2 million, but they wanted the recognition by having a label, 'The Goldberg Air-Conditioner,' on the dashboard of each car in which it was installed. Now old man Ford was more than just a little anti- Semitic, and there was no way he was going to put the Goldberg's name on two million Fords. They haggled back and forth for about two hours and finally agreed on $4 million and that just their first names would be shown. And so to this day, all Ford air conditioners show -- Lo, Norm, Hi, and Max -- on the controls. __________________ VBA #01084 "A well regulated militia being necessary to the security of a free State, the right of the People to keep and bear arms shall not be infringed."

08-23-2011, 11:48 AM	#2
anchornomad Member Join Date: Mar 2011 Location: Evansburg, Alberta Canada Posts: 293	The Goldberg Brothers Good One ! "The guy who invented the first wheel was an idiot, the guy who invented the other three, he was a genius." __________________ FREEDOM ISN'T FREE *2007 Nomad Black & Titanium - Dennis -Evansburg, Alberta Canada KawaNOW #01721

08-23-2011, 11:53 AM	#3
Loafer Sr. Contributor Join Date: Dec 2008 Posts: 18,287	The Goldberg Brothers HELLLOOOOO Helllooooooooo heelllooooooooooooo __________________ Gerry Martineau / 802 VT / VBA #0892 /[email]glmjgm@gmail.com[email]

08-23-2011, 12:43 PM	#4
anchornomad Member Join Date: Mar 2011 Location: Evansburg, Alberta Canada Posts: 293	The Goldberg Brothers Got your attention anyways Gerry ! Two wheel genius ...... right ? __________________ FREEDOM ISN'T FREE *2007 Nomad Black & Titanium - Dennis -Evansburg, Alberta Canada KawaNOW #01721

08-23-2011, 04:06 PM	#6
anchornomad Member Join Date: Mar 2011 Location: Evansburg, Alberta Canada Posts: 293	The Goldberg Brothers Now that is a toy ............. Scrap my last 2 posts ! You have a diddy bag full of goodies !! Keep up the good work in locating all the interesting items. __________________ FREEDOM ISN'T FREE *2007 Nomad Black & Titanium - Dennis -Evansburg, Alberta Canada KawaNOW #01721

08-23-2011, 08:23 PM	#8
ringadingh Join Date: Aug 2007 Location: Newmarket Ontario Canada Posts: 35,387	The Goldberg Brothers That would be fun to try out! __________________ 2002 Nomad aka Bountyhunter VBA #27 VROC #18951

08-24-2011, 11:50 PM	#9
AlabamaNomadRider Sr. Contributor Join Date: Jul 2009 Location: Boaz, Alabama Posts: 13,742	The Goldberg Brothers I always wondered how they came up with the name of the fan speeds for air conditioning. That unicycle looks awesome. __________________ Gene Cross, Jr. Boaz, Alabama KawaNOW/VBA #1181

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